Backbase CXP

Customer Experience Platform

Profi-Data – Backbase implementation and consultancy services in Poland

Backbase for Financial Services

Backbase has developed out-of-the-box digital financial solutions optimized for:

  • Retail Banking
  • Commercial Banking
  • Wealth Management
  • Credit Unions
  • Insurance Providers

Kickstart your project and dramatically decrease your time-to-market by leveraging industry best practices and ready-to-go implementation accelerators.

Backbase Logo
Backbase Digital Strategy

Execute Your Digital Strategy

Backbase puts you in control of your digital strategy, allowing you to create, manage, and optimize the end‑to‑end customer experience across every device. Backbase has invested in many years of R&D to give you exactly the right editing and digital marketing tools you need to take full control of optimizing the customer experience, resulting in more sales conversions and greater customer satisfaction.

Omni-Channel in Single Platform

Backbase CXP is a loosely coupled presentation layer that sits on top of your existing systems. It helps you to compose truly customer-centric dialogs across any device, and combines content, data, and functionality from different underlying systems (silos) into a new, fresh, UX presentation layer. Backbase CXP is based on "lean architecture" principles and, unlike traditional portals, is up and running within months, not years.

Backbase Omni-Channel Platform
Backbase Widgets

Rich Customer Experience

Backbase CXP is powered by widgets, which are essentially stand-alone mini applications. They work like modular building blocks, taking the content and functionality they need from different underlying systems and combining it into completely new applications. Widgets are incredibly flexible, they can be reused across multiple portals and devices, combined with each other to create more dynamic contextual experiences, and wrapped in OS specific mobile containers to be deployed to any mobile device, channel or app store.

Editorial Freedom

Backbase CXP comes with a highly intuitive graphical user interface (GUI), or management cockpit, called CXP Manager. It is Backbase’s nerve center, providing business teams with an overview of all of your sites and apps and allowing them to manage everything from a single location, anytime anywhere. So your business can always adapt to market demands in an instant.

Backbase CXP Manager Editorial Freedom
Backbase Digital Marketing Tools

Digital Marketing Tools

Create personal and relevant dialogs that turn good customers into brand advocates. Backbase CXP comes with easy-to-use digital marketing tools for targeting and personalizing content and widgets so you can reach the right customers and discover their preferences. Ideal for helping you to understand exactly what triggers conversion, and keeps your customers coming back.

Model Processes by Yourself

Forms are actually one of the most important pieces of any portal project. A badly designed or worded form can confuse your customers and derail important business processes. Backbase Forms allows you to create, edit and optimize your forms, but more importantly it helps you to manage the business logic and processes behind them to keep your business on track.

Backbase Forms Model Processes by Your Own
Profi-Data is a Backbase Partner

Profi-Data supports Backbase implementation

Our consultants possess knowledge and proven methodology to support Backbase implementation projects. It is important to us that our customers receive good and honest consultancy services that enable them to make decisions where the consequences can have an extensive impact on the functionality and user experience.

Contact us to arrange the product presentation